Powerup Your Bubbles now is over!
New product competition Powerup Your Bubbles is organised by Dulcop, the largest manufacturer of soap bubbles and bubble toys in Europe, inviting you to enrich the entertainment experience of their iconic soap bubbles toy, suggesting new playing functionalities suitable to any place and moment of the year.
Soap bubbles are currently a game played in the warmest periods of the year and in outdoor contexts given the fact that soap bubbles, inside the home environment or other indoor contexts, might stain or wet. Thanks to its know-how and to its extensive experience in this industry, Dulcop now relies on the community of Desall to enrich the playing experience of their iconic soap bubbles.
The topic of this multi-phase contest is to research new ideas that might deseasonalize the soap bubble toy, introducing a new way of playing or entertainment functionalities, or else of reuse, for the whole toy or part of it (for ex. using the Dulcop bottle as token/coin holder), suitable for any moment of the year and for any context, with the possibility of being used with or without bubble play, or even when the bubble liquid is over.
In the 1st phase participants are invited to suggest ideas and playing functionalities for the whole bubble toy, fully embodying the Dulcop payoff “any time is bubble time”.
In the 2nd phase, in addition to further developing the winning concept of the first phase, participants will be invited to suggest alternative ideas for the game on top of the cap (maze) and to further elaborate on the feasibility aspects, with the aim of reducing the number of components needed and to improve the final design.
The soap bubbles are mainly addressed to a target of children aged between 3 and 8 years and their parents.
The soap bubbles toy will be entirely made of polypropylene (PP). For the transparent parts, the use of transparent polypropylene is allowed.
Upload all the images that better present your ideas and playing concepts with renderings and other materials (descriptions, CAD files, etc.) and, if necessary, remember that you can also attach a .zip archive containing extra materials. Don’t forget about the abstract and description to give further info about your projects. You can submit as many entries as you like!
In the evaluation of your submissions Dulcop will take into account the following criteria:
- Degree of innovation
- Technical feasibility
- Economic sustainability
- Project presentation
Participation is free of charge and open to designers and creative talents of any nationality aged 18 years or older. Participants can present one or more projects, but only the projects published on the www.desall.com web site, via the upload page related to “Powerup Your Bubbles” will be accepted.