Braun Prize International Design Competition 2021

Braun Prize International Design Competition 2021 now is over!

Braun Prize International Design Competition 2021: Celebrating its 100th anniversary in 2021, Braun is pleased to announce the Braun Prize International Design Competition 2021, tasking young, up-and-coming designers and inventors with exploring good design to address and solve the challenges of today and tomorrow.

About Competition

Braun this year celebrates its 100th anniversary and is very pleased to announce the Braun Prize International Design Competition 2021.

Established in 1968, the Braun Prize was Germany’s first international competition with the aim to promote the work of young designers.

This years the theme is ’Shape tomorrow’. Young, up-and-coming designers and inventors are tasked with exploring good design to address and solve the challenges of today and tomorrow.

What is required?

➜ Great designs, visionary ideas and clever solutions from all over the world are eligible for submission.

➜ Entries must be product design and/or product interaction concepts that are not yet on the market or in production. Several projects can be submitted per person.

The focus of the BraunPrize is on product design. Software, inter-action or media design will be considered as an integral part of an overall product concept (hardware and software).

➜ The product concepts submitted should represent innovations in design, technology and user experiences.
➜ The conceptual designs should be developed with user needs in mind.
➜ Concepts can address global problems or find simple, ingenious solutions for daily routines.
➜ Participants are free to choose any subject for their product concept as long as the ideas are significant, substantial, meaningful and connect to the theme: ’Shape tomorrow’.

Virtual awards ceremony due to take place in October 2021.

Categories

➜ Students - product concepts from students who are still studying or (for recent graduates) which were created during the time of study.
➜ Young Creatives - product concepts from young designers and inventors who have graduated within the last 5 years.

Evaluation Criteria

➜ Concept & Idea - How the concept embodies the 2021 theme: “Shape tomorrow”. How it differs from existing solutions.
➜ Design & Innovation - How well the concept combines technology, ergonomics and aesthetics.
➜ Responsibility - How thoroughly the environmental and the cultural inpact are considered

Additional Criteria:

➜ Clarity of content
➜ Quality of presentation
➜ A thorough analysis of the assumptions on which the product concepts are based on
➜ Clear understanding of the overall user experience (hard and/ software)
➜ Feasibility of the concept with regard to processes and costs

The winner will be announced in October 2021.

Eligibility

Students & Young Creatives with less than 5 years work experienc are eligibile to participate.