D&AD New Blood Shift, an design workshop and intensive night school programme that places an emphasis on raw, untrained talent. Now in its 3rd year Shift compels its students to make the best creative work of their life. This is accomplished through workshops, talks by those at the top of their game and real client briefs that show young minds how to apply their abilities and craft, and find paid opportunities and a route into a new career.
D&AD believes that talent comes from anywhere, and wants to afford young people opportunities they may not have without formal further education or existing networks.
D&AD is looking to nurture the next generation of extraordinary creative thinkers through its life-changing and career making night school. This is your chance to participate in a 4 month programme in partnership with Digital Pipeline LDN.
Organiser want to find out about you, about how you think and about your ideas, so be creative. Show them your personality, and show off what you can do!
They want to see up to 3 examples of the sort of creative work that you already do. This might be design, a campaign concept, a piece of artwork, a video, some photographs, lyrics, a story...it's up to you. Learn how to use your creative abilities in a career in advertising and design.
Shift will run from September to January. They meet two evenings a week and occasional Saturdays in agencies around London.
The programme has been hugely successful and seen wide support from the industry, with last year’s applicants going on to placements and employment with companies including Nike, BBC Creative, Iris and AKQA. From the Shift 2017 programme, 84% of ’Shifters’ have entered into paid creative employment (compared to 41% of design graduates and just 24% of media graduates employed in their sectors after 6 months of graduation).
Up to 20 applicants will be invited to take part in the full Shift London programme. A celebratory event, showing off the Class of 2018 portfolios to the industry and securing paid placements is scheduled for January 2019.
There is no entry fees to partecipate.
It's free to enter!
To be eligible for Shift, you must:
- Be over 18 years old
- Be a UK resident
- Not hold a degree level qualification (BA or equivalent) in any subject
- Not be currently enrolled in a degree level qualification (BA or equivalent) in any subject
- Be interested in a career in the creative and digital creative industries
- Be able to commit to 2 evening classes per week, plus occasional weekends from September - December
- If shortlisted, be able to attend a Challenge Day on 23 August.
A free 12-week night school in London, UK. The school provides young people without qualifications with a leg up into the creative industries.