Rethink the dispensing experience - PACKAGING DESIGN COMPETITION

| by InfoDesigners | submitted by Irena Sibila

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The Call for Entries titled Rethink the dispensing experience is now open!

Rethink the dispensing experience

CALL FOR ENTRIES - New Packaging Design Competition recenlty organised by Taplast and released on Desall invite you to design an innovative packaging with connected dispenser for liquids, suggesting an ecological and intuitive solution, suitable for the broader public.


Taplast recently has released on Desall new Packaging Design Competition looking for a revolutionary dispensing system specifically designed for flexible packagings (pouches), inviting you to design a new packaging for liquids, able to offer an optimal user experience as a primary packaging, with a special attention to the environmental issues and able to present itself as an innovative and versatile solution suitable for products of different brands.

For the correct realisation of your proposals, keep into consideration the following guidelines:

There are currently several flexible packagings (pouches) available on the market and used as refill for other rigid containers; the final consumer that buys the flexible packaging is required to pour the whole content into another rigid container, that embeds the dispenser, or to clasp it on a support that constitutes the container of primary use.
The aim of the contest, instead, is to design a new flexible packaging (pouch) with connected dispenser, that may become the primary packaging to be directly used by the final consumer.

The choice of a flexible packaging, over a rigid container, implies a few changes in the user experience, that you are required to take into consideration, including for example the product stability, the aesthetics, the interaction modalities, etc. You are thus invited to design a new packaging with connected dispenser, keeping into consideration the overall user experience, for any customer typology, addressing the new potential critical aspects and dynamics given by the use of a flexible packaging.

Upload all the images that better present your projects (rendering, descriptions, CAD files, etc.) and, preferably attach the 3D files in .IGS or .STP format. For a better evaluation of your projects, you are invited to present your packaging with a solid colours flexible container and the Taplast logo. If necessary, remember that you can also attach a .ZIP archive containing extra materials.

In the evaluation of your submissions Taplast will take into account the following criteria:

Functionality / Usability (5/5)
Economic sustainability (5/5)
Degree of innovation (4/5)
Project submission (4/5)
Eco-sustainability (3/5)

There is no entry fee for this competition!

It's free to enter!

Who can enter?

Participation is open to designers and creative talents of any nationality aged 18 years or older. Participants can present one or more projects, but only the projects published on the web site, via the upload page related to “Rethink the dispensing experience” will be accepted.


1st: €4000
The selection of the winner by Taplast will be the result of an unquestionable evaluation and it will take into account originality, feasibility and consistency with the brief presented.

For the duration of the option right, the Sponsor offers an extra chance to all participants setting a price of Euro 2,000 for the purchase of the license for the economical exploitation of the projects not-acknowledged as the winning proposals.

Official website:

For all further informations about the Rethink the dispensing experience or to submit your works visit the following official website:

Call for Applications Info:


Official Website: Link

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