Ferragamo Parfums S.p.A. are celebrating the launch of the new fragrance UOMO SALVATORE FERRAGAMO, by running a competition for all young and budding photograpers.

Salvatore Ferragamo Parfums launches the "Scent of Life Talent Awards", inviting young talents like you to capture it in an image.
You will be asked to capture what the Italian Way of Life means to you in a photograph, showcasing your creativity in accordance with the terms and conditions.
For Salvatore Ferragamo, it is an attitude, a state of being, a way of approaching life that involves always chasing the best, with irony and optimism, and an eye for style and beauty.

Don’t miss out on this opportunity, your photo could be the best of many and win an award from an expert jury at Milano Design Week 2017.

All those falling within the age category indicated can enter the competition by sending in a photograph that captures the Italian Way of Life, taking the following into account:
What is the SCENT OF LIFE? What does the Italian way of life represent? Italian spirit is all around the world, always chasing the best with an eye for style and beauty.
The photo may be colour or black and white, taken using any technique and must have the following technical specifications:
- JPG - PNG format
- Maximum image size 5 MB
Each participant may only register once and may upload only one photo.

The judges will select 10 semi-finalist photos, and from this they will select three finalist photos considered to have best interpreted the theme, as described in greater detail above, also taking into account:
1. Originality
2. Correspondence to the theme
3. Aesthetic and artistic appearance
The opinion expressed by both the internal jury and the expert jury will be final and incontrovertible.

Who can enter?

The competition is open to young talents from around the world, aged 18-45. No photography qualifications are required. Participants should demonstrate their creativity by submitting a single photograph reflecting their interpretation of The Italian Way of Life..


All 10 photos selected by the judges will be exhibited at Milan Design Week 2017 in Italy, from 4 to 9 April 2017, on the occasion of a Ferragamo Parfums S.p.A. event.

The photographers of the three finalist photos, chosen by the judges, will be invited to attend the event mentioned above, with appropriate communication to be returned countersigned in acceptance. All travel expenses (plane/train) for the three finalists, as well as those relating to accommodation and breakfast in Milan, will be paid for in full by Ferragamo Parfums S.p.A.

As further recognition, the overall winner may also be invited to participate in events promoted directly by the company during 2017, with the possibility that the winning photo may be used for any commercial and advertising purpose promoted by Ferragamo Parfums S.p.A. without any time limit.

Official website

For all further informations about the Scent Of Life Talent Awards – Ferragamo Parfums visit the following official website:


Call for Applications Info


Official Website: Link

Published by:


Published on:

Updated on: