Besionia Outlet Retail Design
Besionia Outlet Retail Design is now open for entries!
New interior design competition has been recently launched on the site Desall in collaboration with LIMA COMMERCE, inviting by-invitation only interior designers experienced in retail to design a monobrand outlet store for BESIONIA, a light luxury women’s fashion brand.
Short description
New interior design contest has been recently launched on the site Desall in collaboration with LIMA COMMERCE, a fashion group active since 2005, specialized in managing international luxury and light luxury fashion brands in China, with over 120 boutiques nationwide.
Lima Commerce and Desall invite you to design a monobrand outlet store for BESIONIA, a light luxury women’s fashion brand. The store should express a European fashion style with a strong urban attitude, maintaining continuity with the brand’s identity while developing its own distinctive character and a language specific to the outlet retail channel.
The store should be immediately recognizable, welcoming, and functional, enhancing product value and improving the shopping experience while clearly communicating the outlet nature of the space. Unlike a flagship store, an outlet has a strong commercial vocation: it is a sales-oriented space designed to host a larger quantity of products and to encourage a more direct and functional purchasing approach. The use of wood is required for the main furnishing elements, in order to increase warmth and comfort and encourage longer customer dwell time.
This is a by-invitation only contest for interior designers experienced in retail. To request access to the contest, kindly send your portfolio to info@desall.com.
Please note: Only relevant portfolios will be considered.
Winner will be announced approximately by the end of July 2026.
Submission requirements:
➜ Provide detailed descriptions and up to 5 images to effectively present your projects. Images should be in 4:3 format, with .jpg, .gif or .png file formats acceptable. The colour mode should be RGB and the maximum size of a single file should be 1 MB.
You’re also invited to use the designated field on the Upload page to attach a .zip file containing 3D files and high-resolution versions of the project images. The maximum file size for the .zip archive is 100MB.
➜ All text (abstract, description, tags, etc.) must be in English.
Who may enter?
This is an invitation-only contest dedicated to interior designers with experience in the retail sector. To request access to the contest, designers are kindly invited to send their portfolio to info@desall.com. Participation is free of charge and open to designers and creative talents of any nationality aged 18 years or older.
Entry fees:
There is no entry fee to participate!
