2027 MUSE Event Awards is now open for entries!
Brief Overview
The MUSE Event Awards 2027 invites event organizers, creative agencies, brands and professionals worldwide to showcase outstanding achievements in event design, production, brand experiences and innovation.
Competition Details
The MUSE Event Awards 2027 is an international competition celebrating excellence in event design, production, brand experiences, marketing, technology and innovation. Organized by the International Awards Associate (IAA), the inaugural edition recognizes outstanding events, creative achievements and the professionals and organizations shaping the global events industry.
Building on more than a decade of recognition through the MUSE Awards, this new program provides a dedicated international platform for event organizers, creative agencies, brands, designers, producers and industry specialists to showcase their achievements and gain global recognition.
The competition features more than 350 categories across ten major disciplines, including Events, Brand Experiences & Activations, Event Production & Services, Event Design & Creative, Event Marketing, Communications & Strategy, Event Technology, Sustainability, Accessibility & Impact, Agencies, Teams & Professionals, Venues & Destinations, and Regional & Industry Excellence.
Entries may include live, virtual and hybrid events, immersive brand experiences, exhibitions, conferences, festivals, corporate events, creative campaigns, technical productions, digital innovations and other professional achievements within the events industry.
Eligible projects must have been created, organized, produced, launched, delivered or active on or after January 1, 2024. Recurring events and ongoing initiatives may also qualify when the achievements presented fall within the eligibility period. Agencies and professional partners may submit client projects with appropriate authorization and accurate credits.
All eligible submissions are assessed independently by an international jury of industry professionals. Evaluation considers five key criteria: purpose and relevance, strategy and approach, execution and quality, distinction and excellence, and results and impact. Entries are judged on their individual merits rather than ranked solely against competing submissions.
The MUSE Event Awards 2027 recognizes outstanding achievements through three award levels, determined by independent jury evaluation:
➜ Platinum Winner: 85–100 points.
➜ Gold Winner: 75–84 points.
➜ Silver Winner: 65–74 points.
Participants may enter the same achievement in multiple relevant categories, allowing different aspects of an event or project to receive independent consideration. The competition also offers opportunities to recognize the creative teams, technical specialists and organizations whose contributions are essential to successful events.
Submission requirements
➜ Select the award category and subcategory that best represent the achievement being submitted.
➜ Complete the entry form and provide an English-language entry brief of up to 350 words, describing the project's objectives, strategy, execution and results.
➜ Upload up to eight supporting images demonstrating the submitted achievement.
➜ An optional video of up to three minutes may be included.
➜ Additional supporting documents are optional, with a maximum file size of 4 MB per file.
➜ Clearly identify the entrant's role and accurately credit all relevant organizations, collaborators and contributors.
➜ Review the submission and complete payment to confirm the entry.
The same project may be entered into multiple relevant categories, with a separate fee applying to each additional category. Entries must accurately represent the submitted achievement, and client work requires appropriate authorization.
Eligibility
Open worldwide to event organizers, brands, creative agencies, designers, production companies, technology providers, venues, destinations, teams and individual professionals.
Benefits
All winners receive:
➜ An official MUSE Event Awards winner title.
➜ A personalized digital winner certificate and official award badge.
➜ Inclusion in the official winners' directory and a dedicated winner profile.
➜ Digital promotional materials and an official press release template.
➜ Opportunities for international visibility and professional recognition.
Exceptional Platinum-winning entries may also be selected for the prestigious MUSE Grand Distinctions, recognizing achievements such as Event of the Year, Event Design of the Year, Brand Experience of the Year and Event Agency of the Year.
Grand Distinction recipients receive an official commemorative MUSE Event Awards statuette. Other winners may purchase the statuette separately.
Selected winners may also be featured through Muse.World, official newsletters, interviews, media communications and social media channels.
Entry fees
Early Bird – November 19, 2026: $245 first entry; $195 additional category.
Regular – December 17, 2026: $295 first entry; $245 additional category.
Final – January 14, 2027: $345 first entry; $295 additional category.
Final Extension – February 25, 2027: $365 first entry; $315 additional category.
A one-time $30 annual administrative fee applies to the first entry for the 2027 competition year. All fees are in USD and depend on the date payment is completed.
