Plaktivat 18: Fast Fashion – Poster Design Competition
Plaktivat 18: Fast Fashion – Poster Design Competition is now open for entries!
TAM-TAM Institut is announcing the international 18th Plaktivat Poster Design Competition in designing a city poster, this time on the topic of “Fast Fashion” and invites all creators to explore and visually communicate the environmental and social consequences of fast fashion.
Short description
TAM-TAM Institute is calling for applications to its 18th Plaktivat poster design competition this time themed “Fast Fashion”.
This competition focuses on raising public awareness about the culture of overconsumption, the rapid turnover of clothing trends, and the hidden global systems of waste and exploitation that support the industry.
Designers are encouraged to create compelling poster works that are strong enough to function in public urban spaces, prompting viewers to question their everyday purchasing habits.
Participants are invited to reflect on our relationship with clothing, the environment and the values fashion represents. The competition is open for city posters that awaken a sense of value and bring fashion back to where it belongs: as an expression of identity, not consumption.
The best posters will be awarded with Plaktivat awards. Special attention is given to students who will compete in the Fresh Blood category, where a separate winner will also be announced.
Fast fashion refers to clothing that is produced quickly and cheaply, imitating the latest trends and frequently rotating on store shelves. This system is based on mass production, low prices, and short wear cycles. Brands create a constant flow of new collections that encourage impulsive buying and a “ throwaway ” culture. As a result, fashion loses its original role of expressing identity and becomes a disposable consumer good with a very short lifespan.
Behind every cheap garment lies a high price paid by people and the planet.The fast fashion industry generates enormous amounts of CO₂ emissions, waste, and polluted water, exploits workers (mostly women in developing countries), promotes irresponsible consumption, and erodes our sense of the true value of clothing. The result is a culture where fashion is no longer an expression of personality, but a consumer habit with destructive consequences.
Submitted works are evaluated by professional juries, composed of internationally recognized creatives and designers.
The jury will select a winning poster from all the entries, which will be printed and publicly displayed at 500 TAM-TAM poster sites across Slovenia. It will be entered into the competition sections of the Slovenian Advertising Festival – SOF and the Biennial of Slovenian Design – Brumen. The winner will receive the MEGAFON Plaktivat and the winner’s plaque, the finalists will receive a silver plaque, and all qualified runners-up will receive an e-plaque of participation awarded by the Plaktivat organiser, the TAM-TAM d.o.o.
The winner and the finalists will be announced at the beginning of January 2025 on the TAM-TAM website and social media and via TAM-TAM/Plaktivat newsletter subscribers’ addresses.
Submission requirements:
➜ The creative solution must follow the creative brief (see Attachment 1 on the official website) and be designed for TAM-TAM city poster format.
➜ The poster must be noticeable, readable, and communicative in a visually saturated urban environment.
➜ The prescribed Plaktivat visual identity (project footer and logos) must be included (see Appendix 2 on the official website).
➜ Files must follow the file preparation instructions (see Attachment 2 on the official website).
➜ Each submission must include:
- PDF (print-ready)
- JPG (without author signatures, prepared for jury evaluation)
- Maximum file size per file: 20 MB.
➜ Text on posters displayed in public space must be in Slovenian, or the Slovenian version must not be visually less prominent than the foreign-language version. Works with foreign-language text may be submitted, but the author agrees to provide a Slovenian version upon winning (or provide an editable file for translation handled by TAM-TAM).
➜ If AI tools are used, this must be indicated on the poster next to the authorship information.
Who may enter?
The call is open to all graphic creators – individuals, independent designers, students, high school students, as well as agencies or legal entities wishing to co-create the shared living environment.
Prize:
The jury will select a winning poster from all the entries, which will be printed and publicly displayed at 500 TAM-TAM poster sites across Slovenia. It will be entered into the competition sections of the Slovenian Advertising Festival – SOF and the Biennial of Slovenian Design – Brumen. The winner will receive the MEGAFON Plaktivat and the winner’s plaque, the finalists will receive a silver plaque, and all qualified runners-up will receive an e-plaque of participation awarded by the Plaktivat organiser, the TAM-TAM Institute.
Entry fees:
There is no entry fee to participate!
